Porsche America officially opened its new $100 million Porsche Experience Center (PEC) and headquarters in Atlanta, Georgia. This 27-acre state of the art complex is the largest investment outside Germany for the sports car manufacturer. Porsche’s brand new facility is complete with a driver development track, restoration center, classic car gallery, human performance center and driving simulator lab. It also features a 1.6 miles of high-speed courses, an off-road area, museum worthy vintage cars, and a place for buyers to customize their rides. The business center features 13,000 square feet of conference and events space and a fine dining restaurant. The HQ has been specifically designed as a destination for the public, including automotive enthusiasts and Porsche customers.
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